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More ready-to-buy B2B inquiries and attract customers

Scale profitably with Arvana: Generate qualified initial calls, increase sales and reduce customer acquisition costs through performance marketing and signal-based outreach campaigns

  • 100+ satisfied B2B customers rely on Arvana
  • 100% focus on your growth goals
  • In Berlin for 4+ years with 15 people on the team

Trusted by 100+ fast-growing B2B companies

wbs training
trovarit
tisoware
tidely
smapone
proalpha
mietz
medialine
koppla
ivy
infomotion
greenbone
gemma analytics
Corporate Planning
Bankware

Generate more initial calls - marketing services with impact

We evaluate your growth goals and current sales channels, identify the most important levers and create an individual plan for how we can help you get there.

Paid ads

More revenue through paid ads

Scale profitably with SEA and paid social campaigns.

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Outreach

More appointments through Signal-Based Outreach

Fill appointments calendars with qualified initial meetings and reduce customer acquisition costs using the latest AI tools.

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Real results instead of sophisticated reports

MQLs don't pay the bills. We focus on primary growth and scaling drivers such as pipeline, average sales cycles, revenue, and CAC.

Scaling of B2B-SaaS no-code app platform through SEA campaigns

Responsible for SEA campaigns, data analyses, tracking, optimization, media buying, etc.

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Reduced marketing spend per new customer
Lower qualified lead costs
Higher completion rates of demo dates
Scaling of B2B-SaaS no-code app platform through SEA campaigns

Acquisition of new customers for leading Microsoft Dynamics consulting

Development of new lead channels for ERP and enterprise software consulting projects

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Build and scale SEA and social ads campaigns
Generation of project requests for ERP projects
Using an effective multi-channel strategy
Akquinet CAC reduced by 20%

Lead generation for data consulting via multichannel strategy

Lead generation through SEA, paid social, email marketing, and CRM optimization, which led to a threefold increase in engagement and a significant increase in sales.

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3x increase in engagement
50% lower SQL costs
Reduced marketing spend per new customer
Lead generation for data consulting via multichannel strategy

Development and scaling of Leadgen campaign for leading ERP consulting

Multichannel strategy for reaching out to technical decision makers in industry and SMEs. Development of scalable new customer channels for the IT comparison platform IT-Matchmaker. Significant increase in qualified inquiries and increase in sales.

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Restructuring of the subsidiary brand IT-Matchmaker
Build & scale advertising accounts SEA, paid social and signal-based outreach campaigns
Generation of project requests for ERP projects through multi-channel strategy
Development and scaling of Leadgen campaign for leading ERP consulting

Leadgen for B2B FinTech platform

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Cost per click on the ad
Costs per application (including qualification questions)
Applications within 7 weeks of campaign duration
Koppla SQL costs reduced by 40%
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Clear overview of all KPIs

Together, we are building a reporting infrastructure that allows us to know at all times how all campaigns are performing.

  • Exact reporting structure in your CRM or our shared dashboard

  • Distinction between qualified and unqualified leads

  • Accurate calculation of campaign ROI

Can be integrated into your tech stack

We integrate seamlessly with your systems and your SDR/sales team and create a scalable infrastructure that lasts for the long term and sustainably.

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Clay

AI layer for data enrichment and workflows

Pipedrive

Ideal CRM for small sales teams

Google Looker Studio

BI tool for clear reporting

salesforce

Market leader for comprehensive CRM and sales tools

OpenAI

AI tool for personalized texts and data cleaning

Hubspot

All-in-one solution for marketing, sales and CRM

Make

Powerful workflow automation platform

Antonia Gottschick
Head of Outreach
Arne Unkrig
Managing Director
Jan Westhues
Head of Paid Growth
Ken Kretschmann
Growth Consultant
Mirco Pfefferle
Managing Director
Moritz Block
Pre-sales
Cedric Dasinger
Creative Strategist
Erik Laurisch
Account Executive
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a black and white logo
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The reliable Growth Partner
for your growth goals

Traditional marketing agency

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Success metrics are cost per click, general leads
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No B2B tech focus and only specialized in one channel
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Encourages spending more money to ask for more money
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Reactive partner focused on implementing outdated lead gen tactics and optimizing for vanity metrics
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Arvana Team

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Success metrics include qualified initial meetings, pipeline value, average sales cycle and completed turnover
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Experience from several hundred B2B software campaigns that cover all relevant channels
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Fixed monthly retainer for real added value and the best talent on the market
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Strategic and proactive growth partner who questions your strategy, goals, budget distribution and KPIs and implements them operationally at a high level

Wir arbeiten mit dem Team von Arvana im Bereich Online- und Performance-Marketing  zusammen. Sie überzeugen mit einer modernen und agilen Arbeitsweise.

Tina Schmidt
Marketing Managerin

Wir arbeiten mit dem Team von Arvana seit einem halben Jahr (GoogleAds, bing, LinkedIn, Meta etc.) zusammen und sehr zufrieden! Für uns als junges Unternehmen ist es superwichtig, einen Partner an der Seite zu haben, der nicht nur einfach Performance Marketing kann, sondern Lust hat, unsere Herausforderungen wirklich zu verstehen und gemeinsam lösen zu wollen! Vielen Dank für eure Mega Unterstützung!

Ulrike Grandi
Head of Marketing

Sehr cooles, innovatives und responsives Team. Macht Spaß mit Arvana zusammenzuarbeiten!

Anton Brinckmann
Founder & CEO

Top Service, super schnelle Umsetzung und immer Zuverlässig! Hier geben wir unsere Marketingaktivitäten gerne in die Hände vom Arvana Team.

Dominic Schulz
Marketing Managerin

Mit Arvana erfolgt die Projektkommunikation unglaublich effizient, alles ist zu jedem Zeitpunkt klipp und klar.

Maciej Dzialoszynski
Geschäftsführer

Es macht große Freude, mit euch zusammenzuarbeiten! Stark, wie schnell es euch gelingt, Kundenbedürfnisse zu verstehen und umzusetzen.

Nicolas Freitag
CEO

Sehr kompetent, flexibel und schnell in der Arbeitsweise. Super Lead Ergebnisse!

Ferdinand Biere
Founder & CEO

Ich schätze besonders den konsequent regelmäßigen Austausch mit dem Team. Die Kommunikation läuft reibungslos. Von Anfang an waren wir von der Qualität der Grafiken für unsere LinkedIn-Kampagne überzeugt. Wir fühlen uns bei Arvana in sehr guten Händen und schätzen die Kombination aus Professionalität, Kreativität und sympathischem Auftreten.

Anja Kaup
Marketing Managerin

Ich schätze besonders den konsequent regelmäßigen Austausch mit dem Team. Die Kommunikation läuft reibungslos. Von Anfang an waren wir von der Qualität der Grafiken für unsere LinkedIn-Kampagne überzeugt. Wir fühlen uns bei Arvana in sehr guten Händen und schätzen die Kombination aus Professionalität, Kreativität und sympathischem Auftreten.

Anja Kaup
Marketing Managerin

Es macht große Freude, mit euch zusammenzuarbeiten! Stark, wie schnell es euch gelingt, Kundenbedürfnisse zu verstehen und umzusetzen.

Nicolas Freitag
CEO

Sehr cooles, innovatives und responsives Team. Macht Spaß mit Arvana zusammenzuarbeiten!

Anton Brinckmann
Founder & CEO

Mit Arvana erfolgt die Projektkommunikation unglaublich effizient, alles ist zu jedem Zeitpunkt klipp und klar.

Maciej Dzialoszynski
Geschäftsführer

Wir arbeiten mit dem Team von Arvana seit einem halben Jahr (GoogleAds, bing, LinkedIn, Meta etc.) zusammen und sehr zufrieden! Für uns als junges Unternehmen ist es superwichtig, einen Partner an der Seite zu haben, der nicht nur einfach Performance Marketing kann, sondern Lust hat, unsere Herausforderungen wirklich zu verstehen und gemeinsam lösen zu wollen! Vielen Dank für eure Mega Unterstützung!

Ulrike Grandi
Head of Marketing

Sehr kompetent, flexibel und schnell in der Arbeitsweise. Super Lead Ergebnisse!

Ferdinand Biere
Founder & CEO

Top Service, super schnelle Umsetzung und immer Zuverlässig! Hier geben wir unsere Marketingaktivitäten gerne in die Hände vom Arvana Team.

Dominic Schulz
Marketing Managerin

Wir arbeiten mit dem Team von Arvana im Bereich Online- und Performance-Marketing  zusammen. Sie überzeugen mit einer modernen und agilen Arbeitsweise.

Tina Schmidt
Marketing Managerin

Our insights from 100+ campaigns with B2B IT service providers and SaaS companies

glossary

We explain all important sales and marketing terms of the B2B tech scene to you.

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Ads Library

View our successful paid social assets from over 100+ B2B campaigns and download them for free as a copy paste Figma template.

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Signal-Based Outreach Framework

Our learnings from 100+ B2B direct outreach campaigns via email and LinkedIn for SDRs and marketers.

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Attract more ready-to-buy inquiries and customers with Arvana

During our first interview, we will determine whether and how we can help you. We then create an individual strategy for you, which we then implement together in the next step.